The specific focus of the Price and Value outcome is on the relationship between the price the consumer pays and the overall benefits of a product (e.g. the nature, quality and benefits the customer will experience from the product or service). We consider the current guidance as well as comparing examples from across other sub-sectors in order to help assist firms determine their relevant considerations. We also identify some potentially interesting/tricky scenarios firms will want to consider.
This is the second article of our wealth management focussed Consumer Duty series. For all other articles, please see below.